Logan Paul is one of the most consumed YouTubers, entrepreneurs, and influencers on the planet, building a career across digital media, boxing, and entertainment. Logan Paul has a net worth of around $150 million as of 2024. His net worth comes from his YouTube career, business ventures, and boxing fights. So this blog is all about Logan Paul, his net worth, journey, controversies, etc.

Table of Contents
What Is Logan Paul’s Net Worth?
Logan Paul’s 2024 net worth is $150 million. This astonishing amount is through his YouTube income, his fights, brand endorsements, and other businesses. Logan Paul has so far earned money through many different sources, from social media popularity to approved merchandise sales, paid promotions, and business investments.
Prime Energy Drink
Prime Energy Drink, co-owned by fellow influencer KSI, is one of Logan Paul’s biggest business ventures. Now Prime has exploded into one of the best energy drinks ever, sporting a huge section of the sports and fitness market. Its success has played a large role in increasing Logan’s net worth by millions.
- Revenue: Logan’s earned hundreds of millions from Prime, adding to his fortune
- Global Reach: All major markets around the world, Australia, the United States, and Europe.

Early Life
Born Logan Alexander Paul on April 1, 1995, in Westlake, Ohio, United States, she was raised in a middle-class household. He initially rose to fame on the video-sharing site Vine, where he displayed his comedic talent and creativity. Logan went to Westlake High School and was a sportsman attending as a wrestler. An early passion for making videos set the stage for a later career in social media and entertainment.
Attribute | Details |
---|---|
Full Name | Logan Alexander Paul |
Nickname | The Maverick |
Date of Birth | April 1, 1995 |
Place of Birth | Westlake, Ohio, United States |
Nationality | American |
Ethnicity | Caucasian |
Profession | YouTuber, Social Media Influencer, Boxer, Entrepreneur, Actor |
Known For | YouTube vlogs, Controversial videos, Boxing Matches, “Impaulsive” Podcast |
YouTube Channel | Logan Paul Vlogs (23 million+ subscribers) |
Podcast | Impaulsive (Over 3 million downloads per episode) |
Other Ventures | Maverick Apparel, Prime Energy Drink, Boxing career, Brand Partnerships |
Net Worth (2024) | $150 million |
Height | 6 ft 2 in (188 cm) |
Weight | 199 lbs (90 kg) |
Hair Color | Brown |
Eye Color | Blue |
Zodiac Sign | Aries |
Father’s Name | Gregory Paul |
Mother’s Name | Pamela Stepnick |
Siblings | Jake Paul (Younger Brother, also a YouTuber) |
Education | Westlake High School, Ohio University (Dropped out) |
Social Media | Instagram: @loganpaul (Over 20 million followers) |
Boxing Record | 0 Wins, 1 Loss (Floyd Mayweather Exhibition Match, 2021) |
Major Fights | Donated to various causes, including mental health awareness and COVID-19 relief |
2019 – Against KSI (Lost by Split Decision) | |
Famous Brands | Prime Energy Drink, Maverick Apparel, Brand Deals with Nike, Beats by Dre |
YouTube Career Start | 2013 |
YouTube Channel Launch | 2013 (Logan Paul Vlogs) |
First Viral Moment | 2015 Vine videos |
Controversy | Suicide Forest Video (2017) |
Unclear (Has had public relationships with various women, including Chloe Bennet) | Donated to various causes including mental health awareness and COVID-19 relief |
Notable Awards | Streamy Award for Best Male Creator (2017), Shorty Award for Best YouTuber (2017) |
Film Appearances | The Thinning (2016), Baywatch (2017) |
Relationship Status | Unclear (Has had public relationships with various women including Chloe Bennet) |
Hobbies | Boxing, Traveling, Fitness, Creating content |
Career
Logan Paul’s career began to flourish when he transitioned from Vine to YouTube, where he would later start publishing comedic sketches, vlogs, and pranks. His outlandish style and overthe-top personality drew millions of subscribers. Logan later expanded his content to include challenges, travel vlogs, and podcasts. His podcast, Impaulsive, has been among the top trends, attracting millions of listeners.
- YouTube: His YouTube channel has 23. 2 million subscribers, and his videos have accumulated billions of views.
- Business ventures: Logan has launched several other ventures, from clothing lines to partnerships with major brands, including Prime.

Suicide Forest Controversy
Perhaps the darkest mark on Logan Paul’s career came in December 2017, when he uploaded a video taken in Japan’s Aokigahara Forest (often referred to as the “Suicide Forest”). The footage showed the corpse of a suicide victim, drawing public outcry. Logan received major backlash for the act, including some getting their channels taken down, so he took it down.
- Career Impact: The scaaandal his name for it was just as bad as it sounds, and he was removed from YouTube’s monetization program. Logan apologized and then focused on his mental health awareness campaign to restore his image.
Other Controversies
Aside from the Suicide Forest incident, Logan has had many other controversies over the years:
- Tasing Dead Rats: In a Chinese watermelon video that made the rounds in 2017, Logan tased two dead rats only to elicit the wrath of the animal rights activists.
- Racial Slurs: Logan has been criticized for using racial slurs in his videos, and as a result, he has lost many sponsorships and brand deals.
- Boxing Matches: Logan’s boxing matches, particularly his infamous bouts with KSI and Floyd Mayweather, have ignited conversations over the ethics of influencers invading professional sports.
KSI Boxing Matches
The entry of Logan Paul into the boxing world was a major turning point in his career. Logan previously faced British YouTuber KSI in an amateur boxing match in 2018. The bout ended in a draw, but the two influencers then clashed again in a professional rematch in 2019, which KSI won by split decision.
The boxing matches catapulted Logan into the mainstream sports world, with millions of viewers tuning in for each bout. Apart from the Prime Energy Drink, their collaboration with KSI is also solidifying their bonds in business and entertainment.

Personal Life
Logan Paul’s private life attracts a lot of attention. He has also been romantically linked to high-profile figures, including model and actress Chloe Bennet. Aside from that, Logan is known for various philanthropic endeavors, especially those supporting mental health awareness and other social issues.
- Partners: Logan became engaged to YouTube personality Chloe Bennet in 2020, but the couple later broke up.
- Mental Health Advocacy: Post the Suicide Forest incident, Logan has used his platform to talk about mental health and has participated in campaigns to raise awareness.
Annual Earnings
Logan Paul makes a lot of money from YouTube, sponsorships, and business. Either way, his income per year varies depending on his various businesses’ performance, though it is estimated to be between $18 million and $20 million annually. This includes revenue from:
- Ad Revenue on YouTube: His videos receive millions of views and thus bring in ad revenue.
- Prime Sales: Prime Energy Drink’s success provides one of the largest income sources, and the brand is predicted to keep seeing growth.
Real Estate
Logan has made a number of significant real estate purchases over the years, buying and selling properties in and around Los Angeles. He would have a beautifully installed mansion in the Calabasas region with cutting-edge teas and other installations.
- And a second property is his mansion in Los Angeles, where he can also find some privacy (in pure luxury).
Floyd Mayweather Boxing Match
Logan Paul fought the best boxer of all time in a 2021 exhibition vs. Floyd Mayweather. Even though Logan did not win, the fight brought in massive revenue and made him known worldwide.
- Revenue: The battle was telecast throughout the world and garnered thousands of thousands of viewers, propelling Logan’s worth.
- Legacy: Though the match was not part of any professional circuit, it demonstrated Logan’s ability to compete with one of the sports most talented legends and bolstered his public profile.
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FAQs
1. How Net Worth Is Logan Paul?
Logan Paul has a net worth estimated at $150 million, owing to his YouTube career stunt, business ventures like Prime Energy Drink, and boxing matches.
2. How did Logan Paul become famous?
Logan gained popularity through the short video network Vine, which he parlayed into a massive audience on YouTube with comedic sketches, pranks, and vlogs.
3. What is Prime Energy Drink?
Logan Paul, KSI, and their runaway hit Prime Energy Drink.